At Push Performance, our mission is simple: we want to create good running socks that allow runners to perform at their highest potential.

A lot of runners miss out on PB's and enjoyable runs due to pain and discomfort with their feet. Our entire brand was built off this whole pain point, when our founder, Liam, experienced issues with socks he was using for his marathon training and for the big day itself. He therefore set out to design socks that fixed the issues he faced, like hotspots/blisters forming and issues that arose from thick cotton socks that were just not great for longer distances.